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Friday, October 17, 2008

5 Hot Strategies for Increasing Your Website Traffic on a Budget

Discover 5 easy to implement strategies for increasing your website traffic on a small budget:

1. Offer free reports, eBooks or videos.

Giving away some freebies and including your website URL in those freebies is an effective and low cost way of building traffic to your website. All you do is write some useful short reports that someone coming to your website would be interested in reading (of course the reports will link back to your website). Then you offer your freebies on your website where your visitors must leave their email address and name before they are able to access your materials. This strategy not only builds credibility with potential customers but also helps you build a targeted opt-in mailing list that you can market to in the future.

2. Blog.

Blogging is an awesome way to bring traffic to your website. On your blog, you can discuss your products and services as well as answer any questions your potential customers may have. Of course, since it's your blog you can also add banner advertisements and text links back to your website too. By blogging regularly, you will have fresh content that will get your website indexed by search engines which is a free source of incredible traffic. The best part is that blogs are free and anyone can easily set one up using applications like Blogger or WordPress.

3. Publish your own newsletter.

Having your own newsletter where you offer free tips and content on a regular basis can help to not only bring in new visitors but also keep people coming back for more. Your newsletter will contain quality content and news about your industry as well as links to your website. If your content is good enough your newsletters can easily spread all over the Internet.

4. Join forums and message boards related to your niche or website.

Forum marketing is quite possibly the best free way to drive massive amounts of targeted traffic to your website. All you need to do is find online forums that relate to your product or service and then join in the conversation. While you don't blatantly make posts advertising your website, you are allowed to create what's known as a signature file that will go at the bottom of every post you make. It's this signature file that you can put a link back to your website, along with a catchy ad about what you offer. The more posts you make the more exposure and back links your website gets.

5. Exchange links with other websites in your niche.

To execute this strategy all you need to do is go to your favorite search engine and conduct some searches for keywords related to your website. If you can find some top rated websites that compliment instead of compete with your product or service, send them an email or give them a call and ask to do a link exchange. If the services compliment each other and don't compete you should be able to form some quality partnerships and links back to your website.

In closing, there are literally hundreds of free and low cost ways to start driving traffic to your website. The most important thing is to start executing one of these strategies today and not put it off until tomorrow. With a little bit of work, anyone can turn their website into a high traffic selling machine if they are consistent about executing new traffic strategies on a daily basis.
 

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